(via art-or-porn)
Another pic of Henderson’s mentor…
Brainstorming in a group became popular in 1953 with the publication of a business book, Applied Imagination. But it’s been proven not to work since 1958, when Yale researchers found that the technique actually reduced a team’s creative output: the same number of people generate more and better ideas separately than together.
None of us are as dumb as all of us.
(via @fritinancy)
